Skip to Main Content

Article

91% A-Players: What’s Your Number?

March 4, 2019

Lead­er­ship is hav­ing a com­pelling vision, a com­pre­hen­sive plan, relent­less imple­men­ta­tion, and tal­ent­ed peo­ple work­ing togeth­er.” Alan Mulal­ly, for­mer CEO, Ford Motor Company

Imag­ine review­ing all the key peo­ple in your com­pa­ny and say­ing, with­out hes­i­ta­tion, that 91% of them are A‑Players. By that, I mean those who fit the cul­ture of the com­pa­ny very well and almost always deliv­er as expect­ed – and often more or bet­ter than expected.

Know­ing that a typ­i­cal com­pa­ny has between 25% and 30% who meet the A‑Player stan­dard, 91% would be an incred­i­ble accom­plish­ment – and one that doesn’t come eas­i­ly. That takes a dif­fer­ent commitment.

In one of our first client plan­ning ses­sions of 2019, I sat in a room with a team I’ve worked with for many years, to review their tal­ent. Again and again, each one was an A’ and the total came to 91%. Before this, the high­est I’d ever seen was 73%, so this was the best, yet. This is an absolute­ly incred­i­ble accom­plish­ment that has hours and hours and hours of hard work and tough con­ver­sa­tion to make it happen.

Now you may think that they mark peo­ple too eas­i­ly or that these tal­ent­ed peo­ple must be very expen­sive. The real­i­ty is that an A‑Player doesn’t have to be more than you are will­ing to pay — it just means they are excep­tion­al ver­sus good.

It was also inter­est­ing, as we reviewed oth­er com­pa­ny num­bers, to see that they hit rev­enue goals and they were close to being 10% short-staffed. So how can you be 10% short-staffed and still hit your rev­enue and prof­it goals? Only with very, very tal­ent­ed people.

How did they do this?

  1. A few years ago, they set a goal to get a high­er per­cent­age of A‑Players
  2. Key peo­ple attend­ed a Top­grad­ing work­shop to learn the skills to keep the right peo­ple and to only hire top people
  3. They became dis­ci­plined at let­ting peo­ple know when they weren’t the meet­ing or exceed­ing the expec­ta­tions of the company
  4. When peo­ple didn’t fit or couldn’t per­form at a high lev­el, they gave tough feed­back and made tough deci­sions to ensure the team got stronger.

Now the com­pa­ny will catch up with hir­ing and, as we look for­ward to the next few years, we can only imag­ine what the com­pa­ny can achieve, with high­er pro­duc­tiv­i­ty and tal­ent­ed high-per­form­ers who fit well into a great work­ing environment.

We all make a strong cor­re­la­tion between tal­ent and per­for­mance, but most com­pa­nies don’t make the com­mit­ment to only allow A Play­er tal­ent to be in their most impor­tant roles and talk them­selves into expect­ing medi­oc­rity for all kinds of crazy reasons.

The Chal­lenge

  • What per­cent­age of the peo­ple on your team are tru­ly exceptional?
  • What would have to hap­pen to get that num­ber clos­er to 70 or 80% — nev­er mind 91%?

PS — If you want to learn more about how to make this hap­pen in your com­pa­ny, reach out to find out about our next Top­grad­ing™ work­shop (Octo­ber 29 and 30 in Van­cou­ver); and one-on-one pri­vate ses­sions, as you screen can­di­dates for impor­tant roles.


Lawrence & Co’s work focuses on sustainable and enhanced growth for you and your business. Our diverse and experienced group of advisors can help your leaders and executive teams stay competitive through the use of various learning tools including workshops, webinars, executive retreats, or one-to-one coaching.

We help high-achieving leaders to have it all – a great business and a rewarding life. Contact us for simple and impactful advice. No BS. No fluff.