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Meet Chris Howe, the Advisor Who Thinks Harmony is Overrated

August 21, 2026

Most peo­ple spend their careers try­ing to avoid con­flict. The best advi­sors have spent theirs learn­ing how to use it.

Chris Howe is that kind of advi­sor. He joined the Lawrence & Co. team not long ago, and here’s what you should know about him.

What He Brings to the Table

What I find most valu­able about Chris is that he’s spent a decade stand­ing exact­ly where every CEO strug­gles most: at the point where vision meets exe­cu­tion. He’s done the oper­a­tional work inside com­pa­nies, the per­son account­able for turn­ing some­one else’s big idea into some­thing that actu­al­ly ships. He’s not advis­ing from the­o­ry. He’s advis­ing from the seat.

One role shaped him more than any oth­er. He spent years work­ing along­side a pow­er­ful, vision­ary CEO who kept mov­ing the bar the moment the team hit it. At first it frus­trat­ed him. Then it clicked. The ten­sion was­n’t dys­func­tion. It was the whole point.

“Without him, we wouldn't grow. Without me, we wouldn't execute.”

That’s the same ten­sion I map out in The 4 Forces of Growth, oppor­tu­ni­ty pulling against prob­lems, courage against fear. Chris lived it for years before I ever put a name to it.

From Island Life to the Boardroom

Chris grew up on a small island com­mu­ni­ty out­side Van­cou­ver, about 10,000 peo­ple, in a cul­ture built around keep­ing the peace. His moth­er was the com­mu­ni­ty’s matri­arch. She died when Chris was in his ear­ly teens, and the com­mu­ni­ty stepped in to raise him. He does­n’t talk about that as a wound. He talks about it as a foundation.

“I haven't really met anyone I admire who hasn't had some hardship in their life. Everyone has their own version of it. Just different packages.”

The Belief He’s Most Obsessed With

Ask Chris what he push­es back on most, and he does­n’t hes­i­tate. It’s the idea that good teams avoid con­flict. In his expe­ri­ence, a team that can’t fight well can’t do much of any­thing else. They can’t hold each oth­er account­able. They can’t make hard calls. The ten­sion does­n’t go away. It just goes underground.

He hands teams a sim­ple phrase to prac­tice with: I have a dif­fer­ent set of facts.” Sounds small. Changes what a team is will­ing to say out loud.

What He Looks for in a Client

Chris’s favorite clients have what he calls a screw loose,” in the best way. CEOs will­ing to chase where they believe the busi­ness can go, even before the cur­rent facts ful­ly back them up. Paired with real humil­i­ty, the will­ing­ness to ask whether the prob­lem is the busi­ness, or whether it’s them.

How He Thinks About Leadership

Chris’s own def­i­n­i­tion of lead­er­ship: get­ting peo­ple to want to do what has to get done. He spends real time fig­ur­ing out where some­one wants to go, then lines that up with what the com­pa­ny needs from them. Once those point the same direc­tion, you stop hav­ing to push.

He got the clear­est ver­sion of that idea from an unlike­ly place. Dol­ly Parton.

“Figure out who you are, and do it on purpose.”

Dolly Parton

That’s Chris. Clear about who he is, direct about what he sees, and unwill­ing to let a team stay qui­et about the thing that’s actu­al­ly in the way.

Watch the full inter­view with Chris below.

About Lawrence & Co.
Lawrence & Co. is a growth strategy and leadership advisory firm that helps mid-market companies achieve lasting, reliable growth. Our Growth Management System turns 30 years of experience into practical steps that drive clarity, alignment, and performance—so leaders can grow faster, with less friction, and greater confidence.

About Kevin Lawrence
Kevin Lawrence has spent three decades helping companies scale from tens of millions to hundreds of millions in revenue. He works side-by-side with CEOs and leadership teams across North America, the Middle East, Asia, Australia, and Europe, bringing real-world insights from hands-on experience. Kevin is the author of Your Oxygen Mask First, a book of 17 habits to help high-performing leaders grow sustainably while protecting their mental health and resilience. He also contributed to Scaling Up (Rockefeller Habits 2.0). Based in Vancouver, he leads Lawrence & Co, a boutique firm of growth advisors.