Podcast Ep 17 | How to De-Risk a Transaction

IN THIS EPISODE:

Emi­rates and Bar­ba­dos — Kevin and Brad talk about how the Unit­ed Arab Emi­rates and Bar­ba­dos are help­ing con­sumers remove the risk from spend­ing mon­ey dur­ing COVID-19 and how this con­cept might apply to your business.

Cat­alyt­ic Mech­a­nism — How can you de-risk a trans­ac­tion so the com­pa­ny feels the onus to deliv­er, ver­sus the cus­tomer feel­ing they are tak­ing the risk – and use that to grow sales. Kevin and Brad pro­vide exam­ples of com­pa­nies who are suc­cess­ful­ly using this concept.