Winning in a Challenging, More Competitive Economy

Greg and I have seen com­pa­nies, like one of our clients, in some real­ly strug­gling seg­ments of the econ­o­my that are achiev­ing incred­i­ble performance.

Those com­pa­nies are suc­cess­ful, now, because of the ground­work they laid, a few years ago. They became very focused and very aligned on the few things that mat­ter most. They cre­at­ed a very clear strat­e­gy for growth, and they built an amaz­ing, high-per­form­ing team.

“Cul­ture and your busi­ness team mat­ters more today than it ever has.”

-Greg Crab­tree

War­riors in Battle

That work pre­pared them well for the econ­o­my bat­tle we’re now in.

While they’ve had to make some tough choic­es, when things got rough, they are now well pre­pared and ready for anything.

With­out an aligned cul­ture, the bat­tles they face could oth­er­wise turn inter­nal as peo­ple fight each oth­er, com­pet­ing for posi­tions and opin­ions, and as they try to fig­ure out what to do.

But, with a sol­id foun­da­tion, 95% of the ener­gy goes to win­ning in their mar­ket, as an aligned force.

That’s when they can’t help but win.

And the com­plete inter­view.

The Chal­lenge

• How aligned and focused is your team and what might you do to fix or enhance that?

Oth­er Blogs

• Prof­it or Cul­ture First?
• The Dilem­ma of Big­ger vs Better
• Hid­den Costs of Not Hav­ing a Team of A‑Players

Old­er Podcasts

• Four Dis­tinct Types of A Players