Skip to Main Content

Case Study

Cloré Beauty Supply: Family-Owned Business Flourishes Across Generations

Quick Facts

  • Founded

    2000

  • Industry

    Retail

  • Lawrence & Co. Client

    Since 2021

  • Leadership

    Clara Jina Kim - Co-Founder & CEO

    Clemens Kim - Co-Founder & President


Siblings unite to expand legacy into new provinces, embracing diversity and expertise to continue to serve the Black community.

Jina and Clemens aligned on their pur­pose. For the sib­ling duo, it was nev­er about mon­ey. Mon­ey was an after­thought. It was about liv­ing from a place of pas­sion and bring­ing value.

She’s the CEO, he’s the Pres­i­dent, but at the heart of it, they’re just a sis­ter and broth­er team­ing up to take their fam­i­ly busi­ness to new heights. It’s all about blend­ing their dreams and unique skills, mar­ried with a dose of humil­i­ty and a whole lot of dri­ve. They’re not just run­ning a busi­ness; they’re con­tin­u­ing a sto­ry, and they each add a dis­tinct flair to the fam­i­ly busi­ness, dri­ven by their per­son­al visions for success.”

The Impact

The Challenge

Cloré is a fam­i­ly-run busi­ness where the next gen­er­a­tion — sib­lings Jina and Clemens — ini­tial­ly lacked both the inter­est and clar­i­ty to take over. Despite their father Yong’s hopes, the busi­ness lacked struc­ture, account­abil­i­ty, and a clear suc­ces­sion path, leav­ing the future of Cloré uncertain.

The Solution

The sib­lings aligned on pur­pose, intro­duced strate­gic sys­tems, and built a cul­ture of account­abil­i­ty and A‑Player per­for­mance. This trans­for­ma­tion not only empow­ered a suc­cess­ful lead­er­ship tran­si­tion but posi­tioned Cloré for scal­able growth and long-term impact.

Watch Kev­in’s Inter­view with Jina & Clemens

Download the Full Case Study