Webinar
Live Webinar With Kevin: The 4 Forces of Growth
November 10, 2025
Last week marked an exciting milestone — my latest book, The 4 Forces of Growth: Defy the Odds and Keep Your Company Scaling, officially launched!
To keep the momentum going (and to go deeper), I’m hosting a free 60-minute live webinar on Thursday, November 20th at 10:30 AM PST / 1:30 PM EST. I’ll walk through the key concepts from the book and share how you can apply them right away to grow yourself, your team, and your company in a healthy, sustainable way.
About The 4 Forces of Growth:
Like pilots navigating turbulence, CEOs must handle the invisible forces that want to drag their companies down and learn to take advantage of the ones that keep them soaring. Drawing from three decades as a growth advisor to CEOs around the world, I’ll explain how even exceptional leaders can become victims of their own success and reveal what it takes to keep a company on course.
Filled with on-the-ground examples from real CEOs, The 4 Forces of Growth offers a clear path to achieving real, consistent, and scalable growth by harnessing a few simple tools and avoiding common pitfalls.
In this webinar, you’ll learn:
- Why organizations drift from growth without even realizing it.
- How to spot early warning signs that a company is veering off course.
- The hidden psychology that derails even the smartest leaders.
- How to create a team and strategy that are truly geared for growth.
- What it means to be a growth-focused CEO.
- Understand how to use the 4 Forces model to ensure your organization keep scaling.
About The Author:
Kevin Lawrence has spent three decades cracking the code on how to keep companies growing. Working side-by-side with CEOs and leadership teams across the world, he has developed a proven approach to help companies go from tens of millions to hundreds of millions in revenue. He is the author of Your Oxygen Mask First and a key contributor to Scaling Up (Mastering the Rockefeller Habits 2.0). Based in Vancouver, Canada, he leads Lawrence & Co, a boutique firm of growth advisors.
Register to attend here.
Whether you’ve read the book or not, this live session will give you a clear roadmap to start using the 4 Forces framework in your world.
Additional Resources:
- 4‑minute Video Overview
- The 4 Forces of Growth: Why I Wrote This Book
- The 4 Forces of Growth: Learning to Predictably Scale Your Business
- Keeping Your Eye on the Prize: How Not to Get Distracted in the Chaos of Growth
- Learn more about The 4 Forces of Growth
If you want to have a conversation with one of our advisors about doing a growth assessment for your company, please reach out, we’d be happy to assist you.
About Lawrence & Co.
Lawrence & Co. is a growth strategy and leadership advisory firm that helps mid-market companies achieve lasting, reliable growth. Our Growth Management System turns 30 years of experience into practical steps that drive clarity, alignment, and performance—so leaders can grow faster, with less friction, and greater confidence.
About Kevin Lawrence
Kevin Lawrence has spent three decades helping companies scale from tens of millions to hundreds of millions in revenue. He works side-by-side with CEOs and leadership teams across North America, the Middle East, Asia, Australia, and Europe, bringing real-world insights from hands-on experience. Kevin is the author of Your Oxygen Mask First, a book of 17 habits to help high-performing leaders grow sustainably while protecting their mental health and resilience. He also contributed to Scaling Up (Rockefeller Habits 2.0). Based in Vancouver, he leads Lawrence & Co, a boutique firm of growth advisors.