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Two new advisors, one standard: meet Christina Bottis and Frank Monaco

October 2, 2026

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We’ve recent­ly wel­comed two excep­tion­al advi­sors to the team, one in Chica­go, one in Toron­to. Both have already lived the growth stage a lot of our clients are step­ping into right now, and both are join­ing us because they want to help more than one com­pa­ny get there.

Christi­na Bot­tis joins us from Chica­go, USA, and Frank Mona­co joins us from Toron­to, Cana­da. They’ve run the func­tions and the com­pa­nies our clients are build­ing, felt the pres­sure, and know what it takes to move through it. They’ll work along­side our team using our Growth Man­age­ment Sys­tem, help­ing lead­er­ship teams build a sim­ple, scal­able plan to dou­ble the busi­ness every three to five years.

Christi­na Bot­tis: growth starts with the customer

Christi­na has spent more than 20 years as a com­mer­cial exec­u­tive, four times a CXO, lead­ing mar­ket­ing and com­mer­cial teams at com­pa­nies like Career­Builder, Coy­ote Logis­tics, Medix, and Mur­al, across SaaS, logis­tics, staffing, and manufacturing.

What I val­ue most is how she diag­noses. Christi­na is cus­tomer obsessed with a builder’s instinct. When growth slows, she does­n’t reach for a new cam­paign, she finds the real block­er, whether that’s posi­tion­ing, the sales motion, or the rev­enue lead­er­ship itself, and builds the com­mer­cial engine to fix it.

She’s at the stage of her career where she wants to help mul­ti­ple com­pa­nies thrive in their growth jour­neys, which is exact­ly why she’s joined us. Out­side of work, she’s a Chica­go diehard, an art lover, and the per­son you want for a restau­rant recommendation.

Christi­na works best with PE-backed and mid-mar­ket B2B CEOs who know their go-to-mar­ket has to scale faster than it can today.

Frank Mona­co: clar­i­ty in the chaos

Frank has spent more than two decades build­ing, scal­ing, and trans­form­ing busi­ness­es, includ­ing multi­bil­lion-dol­lar inter­na­tion­al oper­a­tions, as a CEO, Pres­i­dent, and COO. He’s logged over two mil­lion miles doing it, rough­ly 80 trips around the plan­et, sit­ting with teams and cus­tomers in mar­kets that don’t all play by the same rules. Like Christi­na, he’s at the stage of his career where he wants to help mul­ti­ple com­pa­nies grow rather than run just one.

Frank is aller­gic to easy answers. He’s direct, curi­ous, and com­fort­able mak­ing hard calls with imper­fect infor­ma­tion, exact­ly the trait most lead­er­ship teams need when a busi­ness is grow­ing, chang­ing, or get­ting more com­plex. In The 4 Forces of Growth, I call that spa­tial dis­ori­en­ta­tion. Frank is the kind of co-pilot who helps a team find the hori­zon again.

Off the clock, he’s a dad of three daugh­ters, a seri­ous cook, and hap­pi­est on the water or build­ing some­thing with his hands.

Frank works best with CEOs run­ning com­plex, mul­ti-mar­ket busi­ness­es who need their strat­e­gy and their oper­a­tion pulling in the same direction.

If you’d like to arrange a dis­cov­ery call with Christi­na, Frank, or one of our oth­er advi­sors, to talk about how we can help with your growth strat­e­gy, build the exe­cu­tion dis­ci­plines, and align your team to bring it to life, please reach out.

And if you know some­one who’s built real growth expe­ri­ence and might be ready for the same move Christi­na and Frank made, we’re always look­ing for the next great advi­sor to join our bench. Let us know, we’d love to talk with them.

Addi­tion­al Resources

Arti­cles

Growth CEO Interview

Growth Case Studies

Book: The 4 Forces of Growth 

Book: Scal­ing Up

Book: Your Oxy­gen Mast First

About Lawrence & Co.
Lawrence & Co. is a growth strategy and leadership advisory firm that helps mid-market companies achieve lasting, reliable growth. Our Growth Management System turns 30 years of experience into practical steps that drive clarity, alignment, and performance—so leaders can grow faster, with less friction, and greater confidence.

About Kevin Lawrence
Kevin Lawrence has spent three decades helping companies scale from tens of millions to hundreds of millions in revenue. He works side-by-side with CEOs and leadership teams across North America, the Middle East, Asia, Australia, and Europe, bringing real-world insights from hands-on experience. Kevin is the author of Your Oxygen Mask First, a book of 17 habits to help high-performing leaders grow sustainably while protecting their mental health and resilience. He also contributed to Scaling Up (Rockefeller Habits 2.0). Based in Vancouver, he leads Lawrence & Co, a boutique firm of growth advisors.