Growth CEO Interviews
Interview with Author and Former Sleep Country Canada CEO, Gordon Lownds
December 1, 2025
I recently had the opportunity to sit down with Gordon Lownds — entrepreneur, former CEO, and author of Cracking Up. His story is powerful, honest, and full of lessons for leaders who are driven, high-performing, and human (which is all of us). In this interview, Gordon shares the rise, the derailment, and the rebuilding that shaped his life and career. I’m grateful he was willing to be so candid.
Here are some poignant moments captured in clips:
Or watch the full interview here:
Alongside this interview with Gordon Lownds, I’ve put together two articles that dig deeper into the themes that stood out to me — the drive that fuels us, the blind spots that can derail us, and the self-awareness that ultimately brings us back. Gord’s story is remarkable, and these companion pieces are meant to help leaders connect the dots to their own experiences.
Additional Resources Related to Gordon’s Story:
- The Myth of Invincibility: What Leaders Can Learn from Gordon Lownds’ Fall and Rise
- How a Highly Successful CEO Can Spiral From Peak Performance to Personal Crisis
Below are additional articles and interviews that dig into the experiences shaping great leaders — the wins, the setbacks, and everything in between.
Additional Resources on Mental Health and Resilience:
- Webinar — Mental Health Webinar: Building Sustainable Resilience
- Interview — A Close Call With Mental Health: Interview with Michael Wendland
- Interview — David Greer: Facing a Brutal Fact
- Interview — Your Oxygen Mask First: Seven-Year Anniversary Reflection with Dean Ritchey
- Article — Find a Great Mental Health Practitioner
- Article — Building a Culture That Supports Mental Health
- Article — How to Discuss Burnout With Your Team
About Lawrence & Co.
Lawrence & Co. is a growth strategy and leadership advisory firm that helps mid-market companies achieve lasting, reliable growth. Our Growth Management System turns 30 years of experience into practical steps that drive clarity, alignment, and performance—so leaders can grow faster, with less friction, and greater confidence.
About Kevin Lawrence
Kevin Lawrence has spent three decades helping companies scale from tens of millions to hundreds of millions in revenue. He works side-by-side with CEOs and leadership teams across North America, the Middle East, Asia, Australia, and Europe, bringing real-world insights from hands-on experience. Kevin is the author of Your Oxygen Mask First, a book of 17 habits to help high-performing leaders grow sustainably while protecting their mental health and resilience. He also contributed to Scaling Up (Rockefeller Habits 2.0). Based in Vancouver, he leads Lawrence & Co, a boutique firm of growth advisors.