Article
4,000 Daily Huddles and Not One Skipped
September 15, 2026
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Part one of a three-part series on Hazel Jackson and Biz Group, published alongside our new case study.
I’ve known Hazel Jackson for about 20 years. She’s the founder of Biz Group, a leadership and learning firm based in Dubai, and one of the sharpest operators I’ve worked with in three decades of doing this. Today it’s a 60-person firm serving Jumeirah Group, Emirates Airlines, and Almarai, and this year it was acquired by Nema Holding after 33 years of organic, debt-free growth.
I recently sat down with Hazel to talk about what actually built that business. We covered a lot of ground. I’ve been teaching the daily huddle for close to 20 years and she offered a really unique perspective that I appreciated.
“This is not information to tell us what we've done. This is information to tell us what we should be doing to change the trajectory of the numbers.”
Read that twice.
Many leadership teams get the daily huddle backward. They treat it as a status report. Yesterday’s numbers, read out loud, nodded at, filed away. It becomes a formality, then a chore, then the first meeting to get skipped when things get busy.
Hazel’s team has run a daily huddle every working day since 2001: 8:58am sharp. Over 4,000 huddles and counting.
But the number isn’t the point. The lens is.
Looking Forward, Not Back
Hazel doesn’t let her team treat the huddle as a scoreboard. She trains them to listen for the trend underneath the number.
“It's what am I hearing today that's a trend from yesterday, that maybe is a tone of voice, that maybe is an energy, that maybe is this person repeating the same thing. Are they stuck, or are they just hoping that nobody really listened to yesterday?”
That’s a completely different skill than reading a metric. It’s paying attention to your people, not just your dashboard.
Making Sure People Actually Listen
After 25 years of running the same meeting, Hazel knows the real risk isn’t people skipping the huddle. It’s people going through the motions.
So her team built a small internal tool that randomly pulls two names during the meeting. One has to say what the other person’s focus was that morning. A simple way to ensure the team keeps paying attention!
It sounds like a game. It isn’t, not really.
“It's not, come here for me to share my focus. It's for everybody else to hear the focuses, because maybe it triggers something else they could do.”
That’s the actual function of a huddle: cross-pollination. Someone on your team is stuck on a problem another person solved last month, and neither of them knows it, because nobody’s really listening. A good huddle closes that gap in real time, every day.
The Panadol for Everything
I asked Hazel what single discipline she’d hand a new CEO if she could only give them one thing. She named the daily huddle, and described it like a prescription.
“It's the Panadol for everything. If you want to change the culture of a business, it would be my starting point.”
She means the medicine cabinet staple, the thing you reach for first whatever the symptom. Overseas that’s Panadol. Here it’s Tylenol.
I’ve heard a version of this before. Roger Hardy (founder of Clearly.ca — and now Kits Eyewear), another CEO in our community, once told me it’s like brushing your teeth. You don’t realize how important it is until you miss a couple of days.
Hazel recently handed Biz Group to a new CEO. He’s free to change almost anything about how the company runs. The daily huddle isn’t one of those things.
That’s how you know a discipline has become a system, not a personality trait. It survives the person who built it.
CHALLENGE:
If you don’t run a daily huddle, install one this week. 10 – 15 minutes, same time every day, standing up, three questions:
- What’s up (in the next 24 hours)?
- What do the metrics say?
- Where are you stuck?
If you already run one, sit in on it and ask yourself honestly:
- Is my team reporting on yesterday, or thinking about winning today and tomorrow?
- How could I engage their minds more in these meeting?
Watch the full interview with Hazel below.
Resources related to Hazel’s Story
- Biz Group Case Study: 33 Years of Human Capability Engineered
- Interview with Biz Group CEO, Hazel Jackson
Additional Resources
Articles
- Running to Catch Up or Leading the Pack? The Daily Routines of Successful People
- How to Increase the Velocity in Your Team
- Meeting Mastery for CEOs
Growth CEO Interview
- Interview with Decorated Air Force Pilot, Kim “KC” Campbell
- Interview with Push Operations CEO, Tina Lum
Growth Case Studies
- Action Solar: Foundation Over Fast Money
- Bundaberg: The Local Brewer That Became a Global Sensation
Book: The 4 Forces of Growth
Book: Scaling Up
Book: Your Oxygen Mast First
About Hazel Jackson
Hazel Jackson is the founder of Biz Group, a leadership and learning firm she built from a converted watchman’s room in Bur Dubai into a 60-person company serving clients including Jumeirah Group, Emirates Airline, and Almarai. Over 33 years, she grew the business organically and debt-free, a rare feat in the region. This year, Biz Group was acquired by Nema Holding. Hazel recently handed the CEO role to her successor and remains closely involved in the company she built. Based in Dubai, she is known across the region as one of its most disciplined operators.
About Lawrence & Co.
Lawrence & Co. is a growth strategy and leadership advisory firm that helps mid-market companies achieve lasting, reliable growth. Our Growth Management System turns 30 years of experience into practical steps that drive clarity, alignment, and performance—so leaders can grow faster, with less friction, and greater confidence.
About Kevin Lawrence
Kevin Lawrence has spent three decades helping companies scale from tens of millions to hundreds of millions in revenue. He works side-by-side with CEOs and leadership teams across North America, the Middle East, Asia, Australia, and Europe, bringing real-world insights from hands-on experience. Kevin is the author of Your Oxygen Mask First, a book of 17 habits to help high-performing leaders grow sustainably while protecting their mental health and resilience. He also contributed to Scaling Up (Rockefeller Habits 2.0). Based in Vancouver, he leads Lawrence & Co, a boutique firm of growth advisors.