Marty Yaskowich
Growth Advisor
Marty’s 20+ year career has shaped him as a valued strategic partner. As a former broadcaster and journalist, he brings innate curiosity to business and the interpersonal dynamics of leadership teams. Marty is cognizant of the workings of a team and how to build high-functioning, high-performing teams, while enjoying fun and success along the way. Confidence is a key thrust of Marty’s coaching and consulting practice. He wants to cultivate leaders who are confident in their strategies, their people, their judgements, and ability to make changes: in themselves, in their teams and in their businesses.
Marty spent 12 years at critically-acclaimed DDB Canada where he was responsible for leading both the integrated planning and innovation mandate for the agency as well as lead of the digital and social media practice (Tribal Worldwide). Marty led the strategic planning that launched Canada’s first full-online insurance company (Sonnet.ca), helped revitalize a dated brand (Capital One) and helped launch one of America’s beloved department stores (Nordstrom) into the Canadian market. More recently Marty was the Chief Operating Officer for iQmetrix, a $50 million retail software company that powers more than 20,000 retail stores for Verizon, Sprint, TELUS, Charter and COX.
Marty knows how isolating leadership can be for CEOs and Executive teams. As an ICF-certified (ACC) executive coach, he wants to be a trusted, critical thinking partner to leaders who are trying to grow and thrive and build generationally-resilient businesses. He also wants the leaders he works with to be able to balance the demands of work with the joy and abundance that comes from having strong mental and physical interests and resilience outside of work.
When he’s not in the Boardroom coaching and consulting with clients, he can be found coaching on the sidelines (high school football, hockey, baseball and/or soccer) and has been chasing ’scratch’ on the golf course for many years. Marty has taught social media governance in UBC’s Continuing Studies program. He’s a semi-retired marathoner and triathlete, having completed more than 4 marathons and an Ironman triathlon among many other races that have challenged his physical and mental fortitude. He and his wife have a place in Osoyoos where they spend a lot of time in the summer wakesurfing with their teenaged son and his friends.
Testimonials
I met Kevin at a point in my business when we were experiencing tremendous growth, and we were all rowing in different directions. My inability to translate the strategic plan to all employees was preventing us from achieving full potential as a business and as individual contributors. Kevin has helped us transform how we look at and manage our business with practical and simple steps that has enthusiastically involved more people in the business than ever. He has demonstrated his natural ability to work and engage all levels of employees and has held us accountable to ourselves and each other. Thanks Kevin! Angela Santiago
CEO, The Little Potato Company Ltd.
I have been working with Kevin since 2003. Kevin has helped me move through the asteroid belt of my life. He stopped me from selling my company for $1.00 to go to sell T-shirts on the beach and encouraged me to keep my business, setting it up the way I wanted, allowing me to grow it and leverage it to do good in the world. I now have the freedom that all entrepreneurs dream of, and I am able to spend quality time with my family and work only on things I enjoy and that bring great meaning to my life. I owe everything to Kevin.Nigel Bennett
Founder, Aqua-Guard
I was fortunate that my path crossed with Coach Kevin more than thirteen years ago. I was in a dark place in my life despite the fact that everything appeared to be all right on the surface. My business was doing very well, but my success was not bringing me as much joy and satisfaction, if any, as I thought it would. Kevin helped me discover that I needed to take care of myself first, follow my passions, and get rid of my demons by facing them head on. It hasn’t happened overnight, and it is an ongoing process, but it’s one that I embrace. I am able to use Kevin’s feedback, tools, and techniques as a compass to make the best possible decisions to stay on course in my business and in my life. I approach this journey with gratitude, excitement, passion, and a hunger for what’s to come. I no longer measure my wealth in dollars and cents. Instead, I now measure it by the amount of precious time I am able to spend with my loved ones, making memories that are absolutely priceless!Vince D’Agostino
President, Mayfield Financial Services