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Think You Know It All? True Professionals Learn Like Amateurs.

November 20, 2023

After almost 30 years of coach­ing CEOs to help them build and grow high­er per­form­ing orga­ni­za­tions, I still feel like an ama­teur, sometimes.

By ama­teur, I mean that there’s always so much to learn.

As I did at our recent annu­al team retreat in Whistler when we worked on our firm’s BHAG, and what it’s going to take to meet our three-year goal of 15 amaz­ing advi­sors to work with and sup­port our clients.

Why didn’t I think of that?

A lot of great dis­cus­sions, debates and brain­storm­ing took place, as dif­fer­ent mem­bers of our team – who each owned a dif­fer­ent piece of the agen­da – facil­i­tat­ed dif­fer­ent exer­cis­es, using notably dif­fer­ent con­cepts, tools and techniques.

Some exer­cis­es were com­pet­i­tive, some reflec­tive and thought-pro­vok­ing, some ener­giz­ing and oth­ers, just plain fun.

As we worked as one group or broke into small­er ones, we chal­lenged and cri­tiqued each other’s ideas, talked about accom­plish­ments, frus­tra­tions and lessons learned, reflect­ed and con­tem­plat­ed. We got strate­gic, gath­ered dif­fer­ent per­spec­tives on how we could refine and improve our Hedge­hog and fig­ured out the com­pa­ny’s most impor­tant KPIs.

There were many moments, as I watched each per­son on the team facil­i­tate these exer­cis­es, when I won­dered Why didn’t I think of that?” or Oh, I absolute­ly need to do that!”, and came away with a great list of new things to incor­po­rate into my work.

Blown away and hum­bled, I real­ized that no mat­ter how accom­plished we become, or how long we’ve been in the game, there’s always some­thing new to learn and improve – espe­cial­ly in an envi­ron­ment that val­ues all per­spec­tives and ideas.

Vic­to­ri­ous war­riors win first and then go to war,

while defeat­ed war­riors go to war first and then seek to win.”

- Sun Tzu, The Art of War

Prepa­ra­tion is Everything

We also real­ized the val­ue of a lot of col­lec­tive, syn­chro­nized pre-work – whether for our com­pa­ny or a client – and its impact on an effec­tive strate­gic plan­ning ses­sion. And we could see that an advisor’s rela­tion­ship with the CEO of a com­pa­ny and our inter­nal sup­port team, sets every­one up to win, before we even show up in the room.

As a side note, although our retreat was spec­tac­u­lar, we also took note of things that were missed and what we could make it even better.

That’s what hap­pens when you strive for excellence.

The Chal­lenge

  • How effec­tive­ly are you cre­at­ing an envi­ron­ment where team mem­bers can share their insights, tools and tech­niques for every­one to improve their craft?
  • On a scale from 0 to 10, how mas­ter­ful is your prepa­ra­tion for your meet­ings and what do you need to get it clos­er to a 10?

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About Lawrence & Co.
Lawrence & Co. is a growth strategy and leadership advisory firm that helps mid-market companies achieve lasting, reliable growth. Our Growth Management System turns 30 years of experience into practical steps that drive clarity, alignment, and performance—so leaders can grow faster, with less friction, and greater confidence.

About Kevin Lawrence
Kevin Lawrence has spent three decades helping companies scale from tens of millions to hundreds of millions in revenue. He works side-by-side with CEOs and leadership teams across North America, the Middle East, Asia, Australia, and Europe, bringing real-world insights from hands-on experience. Kevin is the author of Your Oxygen Mask First, a book of 17 habits to help high-performing leaders grow sustainably while protecting their mental health and resilience. He also contributed to Scaling Up (Rockefeller Habits 2.0). Based in Vancouver, he leads Lawrence & Co, a boutique firm of growth advisors.