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The Ultimate Growth Lab May Be in Your Company

August 27, 2024

One of the great­est oppor­tu­ni­ties to learn from each oth­er may be right under our noses.

Every mem­ber of your team comes with expe­ri­ence, knowl­edge and insights that can only help every­one to do their jobs better.

In fact, one of the rea­sons I love my work so much, is the chance to learn from my col­leagues – and from my clients.

Informed by the Best in the Business

We learn through our work with hun­dreds of great CEOs and thou­sands of exec­u­tives – in mul­ti­ple indus­tries and economies around the world, with bil­lions in cap­i­tal, and tens of bil­lions in rev­enue – who entrust us to help them to grow.

And we con­tin­u­al­ly gath­er, exper­i­ment with, test and apply the best research on busi­ness, includ­ing the work of Jim Collins.

This fly­wheel of con­tin­u­ous learn­ing about mas­ter­ing growth is at the heart of what we do.

Growth Sim­pli­fied

Done with an active, col­lec­tive and col­lab­o­ra­tive approach, this work has result­ed in the ulti­mate Growth Lab.

30 years in the mak­ing, the Lab has become an incred­i­ble resource of tried and test­ed the­o­ries and recal­i­brat­ed strate­gies, tools and exe­cu­tion frame­works – refined, quar­ter over quar­ter, year over year, for decades – which can be tai­lored and applied to our client’s cir­cum­stances and needs.

The ben­e­fit, to our clients, is our abil­i­ty to sim­pli­fy the com­plex­i­ties of growth.

The old­er I get, the less I know.”

— Chetananan­da, spir­i­tu­al teacher 

Month­ly Mas­ter Classes

And there’s always so much more to learn, espe­cial­ly from each other.

In fact, we cre­at­ed month­ly Mas­ter Class­es, which we call Pods: one for the growth strat­e­gy of our com­pa­ny and anoth­er for the growth of our company’s CEO and key lead­ers. This is a place where we bring the chal­lenges of our work, gath­er dif­fer­ent per­spec­tives and share tools, tech­niques and strategies.

While there are cours­es, books and so many ways to learn, these 90-minute month­ly ses­sions are the rich­est learn­ing envi­ron­ment that I have ever expe­ri­enced. And they are easy to cre­ate, with a lit­tle prep and peo­ple who come ready to bring chal­lenges and share insights and resources.

When you bring those togeth­er, in a struc­tured envi­ron­ment, you cre­ate a fer­tile, mas­ter­mind learn­ing ground – like par­tic­i­pat­ing a month­ly CEO forum or group.

This col­lec­tive wis­dom sup­ports not only our client’s work but our indi­vid­ual growth and devel­op­ment. 

The Chal­lenge

  • Where, in your com­pa­ny, would apply­ing the strat­e­gy of sim­ple, month­ly learn­ing labs be most effective?

Oth­er Blogs

Old­er Podcasts

Addi­tion­al Reading


About Lawrence & Co.
Lawrence & Co. is a growth strategy and leadership advisory firm that helps mid-market companies achieve lasting, reliable growth. Our Growth Management System turns 30 years of experience into practical steps that drive clarity, alignment, and performance—so leaders can grow faster, with less friction, and greater confidence.

About Kevin Lawrence
Kevin Lawrence has spent three decades helping companies scale from tens of millions to hundreds of millions in revenue. He works side-by-side with CEOs and leadership teams across North America, the Middle East, Asia, Australia, and Europe, bringing real-world insights from hands-on experience. Kevin is the author of Your Oxygen Mask First, a book of 17 habits to help high-performing leaders grow sustainably while protecting their mental health and resilience. He also contributed to Scaling Up (Rockefeller Habits 2.0). Based in Vancouver, he leads Lawrence & Co, a boutique firm of growth advisors.