Julia Cottrelle

Julia Cottrelle

Sr. Content Marketing Manager

Expertise


Content Marketing

Julia comes to her role at Lawrence & Co. with a background in Pharmaceuticals, HealthTech, and HRTech marketing and communications. With a penchant for analytics and strategy, a deep connection to the written word, and a belief in sharing stories as a vessel for motivating change, Julia is driven to get to the bottom of essential topics.

Julia’s training in literature, creative writing, and psychiatry make her insatiably curious about human behaviour, and she spends the majority of her time listening to and reading books, and working on her own novel to strip down complex issues. Julia is intolerant of separation from her Corgi, Audrey and spends her free time farming, cross-country and downhill skiing, playing tennis, running, biking, doing yoga, and pilates.


employee retention

Hidden Talent Webinar Series | Talent Multiplying: How to Retain and Take Great Care of A-Players

HIDDEN TALENT WEBINAR SERIES

Based on our highest-rated courses!

Do you know how to source, spot, hire and keep the best talent for your organization?

In this webinar series, you will learn and hone the recruiting skills that can save you time and money, and improve your ability to grow and stay competitive.

Thursday, August 8, 12:30 PM PST

One-hour webinar – recorded

Can’t make the live event? Register and we’ll send you a link to the webinar recording to watch at your convenience.

Talent Multiplying: How to Retain and Take Great Care of A-Players        

Now that you know how to find and retain A-Players, do you know how to keep them happy and challenged, long term? In this webinar, we’ll discuss a number of our favorite and proven methods that support your company’s continued and healthy growth. You’ll learn how to:

  • Optimize the onboarding experience for your new hire. We’ll talk about all the activities that support an optimal onboarding experience for your new hire, with the first week. This includes how they were assessed during the recruiting process and post Topgrading interview, and position and competency requirements to confirm a great fit for the role.
  • Develop the company’s culture and structure to ensure A-Players are heard. This is all about developing an environment where people thrive on giving and receiving regular feedback – and demonstrating the leadership ability to take action – to ensure that A-Players are heard and included in the development of the company’s culture and structure.
  • How to challenge and stretch your A-Player to enhance development. A-Players tend to enjoy tackling challenges and opportunities to stretch in ways that support their continued development. We’ll explore a number of ways in which to get curious about the right stretch and development assignments for your team.
  • Build A-Player confidence in your leadership abilities. Leadership cohesion and alignment to the company’s top line goals – one of the most common and frequent concerns raised by A-Players. We’ll share some tips and recommendations to overcome these concerns and build A-Player confidence in your leadership abilities.

Who benefits: Anyone responsible for managing A-Players

After registering, you will receive a confirmation email containing information about joining the webinar.

BTW we are also hosting a two-day event in October. For more information click here.


talent hunting

Hidden Talent Webinar Series | Talent Hunting – How to Find and Attract an A-Player

HIDDEN TALENT WEBINAR SERIES

Based on our highest-rated courses!

Do you know how to source, spot, hire and keep the best talent for your organization?

In this webinar series, you will learn and hone the recruiting skills that can save you time and money, and improve your ability to grow and stay competitive.

MONDAY, June 17, 12:30 PM PST

One-hour webinar – recorded

 

 

Can’t make the live event? Register and we’ll send you a link to the webinar recording to watch at your convenience.

Talent Hunting – How to Find and Attract an A-Player

Finding talent through existing A-Player networks is the best-practice approach to recruit for an organization. In this session we’ll discuss how to find and attract an A-Player to your organization, including how to:

  • Encourage recruiting habits throughout the company
  • Use your networks to connect and recruit A-Players
  • Increase the volume of referrals from A-Players and Connectors
  • Make talent hunting a regular rhythm and critical metric for success

Who benefits: Anyone looking for ways to improve the health of your talent pipeline.

 

 

After registering, you will receive a confirmation email containing information about joining the webinar.


talent spotting

Hidden Talent Webinar Series | Talent Spotting: How to Truly Recognize an A-Player

Hidden Talent Webinar Series

Based on our highest-rated courses!

Do you know how to source, spot, hire and keep the best talent for your organization?

In this webinar series, you will learn and hone the recruiting skills that can save you time and money, and improve your ability to grow and stay competitive.

Monday, April 29, 12 pm PST

One-hour webinar – recorded

Can’t make the live event? Register and we’ll send you a link to the webinar recording to watch at your convenience.

Talent Spotting: How to Truly Recognize an A-Player

A significant weakness in the toolkit of most successful leaders, around the world, is the ability to spot the right talent. To stay competitive, profitable and on track to healthy growth, hiring managers must dramatically improve their ability to retain and promote the right people.

In this session, we’ll share the top six ways to increase your chances of hiring an A-Player and decrease the risk of hiring candidates who do not belong on your team. You’ll learn how to:

  • Use Job Scorecards to get specific about the role, before interviewing candidates
  • Recognize A-Player patterns during interviews
  • Understand B- and C-Player patterns during interviews
  • Use competencies to assess fit for the role and culture
  • Support transparent discussions with candidates to confirm A-Player fit for role and culture.

Who benefits: Anyone responsible for interviewing/hiring decisions.

After registering, you will receive a confirmation email containing information about joining the webinar.

BTW we are also hosting a two-day event in October. For more information click here.


Free Topgrading Webinar

Monday, June 25th, 1:00 To 2:00 PM, Pacific Time

How to Hire "A" Players and avoid costly mis-hires

When you are focused on growing your business or achieving your team’s goals, it is frustrating to realize you have made a poor hiring decision.

With the average cost of a ‘mis-hire’ ranging between 8 to 20 times the employee’s yearly base salary, and 280 hours wasted, it’s critical to improve your hiring success!

Please join us for a 60-minute live webinar about the principles of Topgrading and how you can apply them to immediately improve your ability to make outstanding decisions with regards to who gets on the bus.

During the webinar, you’ll learn and understand the Top 7 ways in which to increase your hiring success by at least 50% over night.

We’ll cover:

  • The Top 7 recommendations to increase your hiring success, including a view of simple tools and the Topgrading approach to interviewing.
  • How to move from the average 25% to 50% and eventually 90% hiring success rates
  • How to recognize an A Player when interviewing candidates
  • How to recognize B/C Players

Please use the link below to register:

https://zoom.us/webinar/register/WN_Kq_jATcxTm2VW1iKau1F9Q

After registering, you will receive a confirmation email containing information about joining the Topgrading webinar.

Everyone is welcome, and I hope you’ll join us.

Can’t make the live event? Register and we’ll send you a link to the webinar recording to watch at your convenience.